Trumpchi, the flagship brand of Guangzhou Automobile Group Co. Ltd (GAC), may be best known in the western world for their joint venture with Stellantis, but has aspirations to become a global brand. This gull-winged prototype could offer a peek at their future EVs, hybrids.
Launched at the 2021 Guangzhou Auto Show, the Vision Emkoo Concept previews a production car that’s due next year, although the final design will incorporate customers’ ideas and input. Needless to say, the Vision Emkoo goes all-out, differentiating itself from everything else in the Trumpchi range, with the “cross-speed winger” design language aiming to make its own path.
See Our Complete Coverage of The Guangzhou Auto Show 2021 Here
The sci-fi styling incorporates plenty of sharp edges, including a pronounced and almost all-encompassing “grille”. While the overall shape is said to highlight SUV elements, there’s also a healthy dose of sporting intent. The long, low, and swooping bonnet pairs with an almost fastback-like rear, lending it a rather elegant — if unconventional — silhouette. The taillights are said to mimic lightsabers, while the interior’s design is inspired by the shock wave from breaking the sound barrier.
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However, the design is far from final, with GAC Trumpchi inviting customers to lend their ideas on how the final product should look through their “Customer + Creation + Sharing” plan.
Powertrain details were absent, but Trumpchi wasn’t shy about boasting of some of the tech specs that will feature in this autonomous-capable hybrid. The new car will have an “ADiGO 4.0 super-sensing interactive smart cockpit,” the likes of which are already found in some other models from the brand, including the GS4. Qualcomm 8155P, a car-grade cockpit chip will power the car’s infotainment systems. Additionally, all models will come with 12 high definition cameras, 12 solid-state lidars and twelve ultrasonic radars.
