Giveaways are always exciting. Imagine winning something big while sitting at home. Most of the companies and online brands run giveaway campaigns to reach the amount of exposure they want. Almost all giveaways have a certain set of instructions for you to follow in order to enter. Those instructions mostly include mentioning more people or sharing the products of the company hosting the campaign. By following the instructions, you actually indirectly promote the company’s brand as thousands of other people are attracted to it. Companies benefit a lot from giveaways. Something as big as giving out a car in the giveaway might seem a huge investment towards brand promoting to you but in reality, the company benefits double. Google “competition win a car” and give your luck a chance to win your dream car in a giveaway.
People are attracted to online giveaways more than the usual giveaway campaigns hosted at a specific place. The reason is, in the usual giveaways hosted at specific places, people have to show themselves in person and not everyone can enter whereas, in online giveaways, almost everyone can enter from anywhere around the world. Giveaways are a great way of spreading the message that you want to convey. You can actually grow your social media following and enhance the strength of your company.
What’s more exciting than finding the winner of your giveaway campaign and disclosing it? Different companies adopt different ways of disclosing the name of the final winner and that’s the most exciting part of the whole process. You can make it exciting yourself by adopting any unique way. For example, you can put a riddle on the internet with the name hidden in it or you can simply announce it out loud.
The most important and sensitive part of a giveaway is to pick the winner fairly and wisely. Many companies opt-in various ways to select the winner. The following are some ideas that you should take into consideration when picking the winner.
- Google has introduced a random number generator to pick winners. This feature is among the most exciting features by Google and no one can challenge the result.
- You can use a robot or any related technology to pick out the random winner. In this way, there is no chance of cheating and people are satisfied with the results.
- You can also choose the winner randomly from the comments section if you are promoting anything on your YouTube channel. Use YouTube’s random comment picker to pick the winner.
- Many apps are now available on the app store which allow you to enter the names of all the contestants and then a random winner for you.
Whichever way you opt for picking the winner, make sure you do it in front of everyone. You can run a live video broadcast so that all your contestants witness that the winner was chosen quite randomly without any betrayal. Once you show it to the world, people trust your company even more.
